Most marketing teams know how powerful online video can be for engaging customers, building brand communities, driving sales and making additional revenue. What’s interesting though is the number of companies that are relying on YouTube, Facebook and Instagram to deliver video instead of their own feature rich Video Media Platform. Owning and operating a video media platform is now a viable option for brands looking to take their content marketing strategy to the next level.
The Next Frontier of Content Marketing
February 13, 2020